Sales and Marketing Solutions

Tom Richard Marketing provides you with the tools and training to make you more money.  

From our personalized marketing campaigns, to our comprehensive sales training techniques, we provide you with systems which get your message understood by your clients.

 

Hand Addressed Mail Campaigns

Our hand addressed mail campaigns promise a 95% opening rate and have a proven 5% - 10% response rate.   Why are the numbers so high?   When you are able to have your envelopes hand addressed, by real people, your prospects are guaranteed to open it.

We have the staff and systems in place to hand address, fold, stuff, and stamp thousands of mailers.   We will also design the mailer, and work with you on creating an actionable message designed to generate a response.

All of our programs incorporate tracking systems to give you, the client, quantitative information detailing your unique campaign's response.  

Sales Meetings

Tom Richard is available to come and speak to your group of sales professionals. Please call 419-441-1005 for more information.

 

Individual Sales Coaching for Sales Professionals

This service is offered to individual salespeople. The program is designed and customized around an individual growth and development plan based on the salesperson's goals and objectives. Includes weekly calls (usually one hour) and email support.

Individual Sales Coaching for Sales Managers

Designed to help Sales Managers improve their performance, and by doing so, improving the performance of their sales team. This program is objective focused, helping deliver improved performance in achieving results through others. Includes weekly calls (usually one hour) and email support.

Sales Coaching for Sales Teams

Built around our consulting services, this plan allows the businesses who choose our services to continue the commitment to improve performance after training, providing a longer term commitment to working with salespeople, sales managers, and the executive management of the client to implement our programs. Includes weekly calls and monthly reviews with sales management.

Sales Strategy Design and Implementation

Designed for the entrepreneurial sales organization ready to take its business to the next level through the efforts of a professional sales team. Many smaller companies have grown on the efforts of the entrepreneur or a few individuals. This program helps define the strategy, design the differentiation strategy, and build the skill sets necessary to help put in place the pieces to launch a professional sales team.

Assembling a Team

Learn the processes and procedures necessary to build a professional sales team, including how to interview high-caliber, high-performing sales professionals. This program also helps sales managers to design the compensation packages and structures necessary to achieve results, reward performance, retain high-achievers, and grow their businesses.

Sales Skills Training

We teach Sales Professionals the skills necessary to compete and win clients. This program is modified to incorporate individual client's goals, objectives and initiatives. We can customize this program for beginning professionals, or to sharpen the skills of more experienced salespeople.


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